A People's Choice Award is given to one finalist in each age division at the International Pageant. The age division with the highest amount raised of all age division People's Choice Winners will be named the Pure International Ultimate People's Choice Winner and receive a photo shoot and other prizes from the international office.

This is the award chosen by you, the fans! This award is based off of monetary votes. Each vote starts at $1 per vote. The finalist with the most votes is named our People's Choice winner! Votes can be cast before the pageant via our website and paid in cash during the pageant.  Prizes/recognition for this program will vary depending on the pageant you are participating in.  Please contact the director for that pageant for more details.